Popularity of loyalty programs in the UK 2024, by industry

Published by Statista Research Department, Aug 12, 2024

During a 2024 survey, 82 percent of responding adults from the United Kingdom (UK) stated they were members of a supermarket loyalty program. Roughly one in three said they were signed up to a food and drink (i.e. on restaurants, cafes, bars) loyalty program.

Share of consumers signed up to loyalty programs of selected industries in the United Kingdom as of May 2024

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Release date

July 2024

Region

United Kingdom

Survey time period

May 15 to 22, 2024

Number of respondents

1,019 respondents

Method of interview

Online survey

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Statistics on " Loyalty programs and marketing in the United Kingdom (UK) "

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Topics

Loyalty programs in the U.S.Brands on social mediaBrand valueMarketing personalization worldwideData usage in marketing and advertising
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